Entrepreneurship How Personal Factors Affects Consumer Behaviour by Olufisayo August 8, 2011 by Olufisayo August 8, 2011 A buyer’s set of personal characteristics such as age and life cycle stage, occupation… 0 FacebookTwitterPinterestLinkedinWhatsappEmail
Entrepreneurship How Psychological Factors Affects Consumer Behaviour by Olufisayo August 1, 2011 by Olufisayo August 1, 2011 Psychological factors include motivation, perception, learning, beliefs, and attitudes. Let’s learn How Psychological Factors Affects Consumer Behaviour 0 FacebookTwitterPinterestLinkedinWhatsappEmail
Marketing Why Are Consumer Desires Essential to Marketing Research? by Olufisayo July 15, 2011 by Olufisayo July 15, 2011 Understanding Consumer Behaviour According to Belch & Belch (2004), Consumer Behaviour can be defined… 0 FacebookTwitterPinterestLinkedinWhatsappEmail